To build and sustain the morale and well being of the military community, past and present, with the assurance that the American public supports and appreciates their selfless service and daily sacrifices.
Operation Troop Appreciation is dedicated to the active and veteran members of our Armed Forces who serve and sacrifice for our country. By providing them with items that contribute to their morale and well being, we present a united front to our deployed military by supporting them as individuals, for every one of them
- Memorializes our nation’s past
- Sacrifices to maintain our nation’s culture and freedoms
- Ensures the safety and freedom of our nation’s future generations
Kristen Holloway, founder and President of Operation Troop Appreciation, embarked on a personal project in March 2004 to provide Under Armour® t-shirts to a local Pennsylvania National Guard platoon (1/107 FA, Alpha Company 759 MP) of 38 soldiers deployed in Iraq.
An overwhelmingly positive response from the soldiers, those who helped with the project and from family and friends proved to be the spark that gave birth to Operation Troop Appreciation. It only took a few months to grow this one simple project into a national organization; and on July 1, 2004, Operation Troop Appreciation was established as a Pennsylvania non-profit corporation, with federal 501(c)(3) tax-exempt status.
Since that time, hundreds of thousands of members of the military and veteran communities have received support from Operation Troop Appreciation. The generosity of private individuals, small business partnerships, and corporate sponsors, has enabled Operation Troop Appreciation to present a united front of appreciation to our American heroes.